Marketing a fence company on social media requires a hyper-local focus, as the most valuable followers are those located within the same community as the business. While a large number of followers looks good from afar, if they aren’t located within the service area of the fence company they become nothing more than a vanity metric. They are unlikely to become a customer even if they have a genuine interest or need due to distance.
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Driving more qualified traffic to your fence company website is going to translate into more leads, customers, and eventually revenue, for your business. Google is the number one source of traffic consisting of local consumers who are actively looking to hire a fencing company.
Is your fence company looking for more leads and customers? Let’s look at why Facebook ads for fence companies can be one of the best sources of new customers for your business. Facebook continues to be the largest social network, with almost 200 million users in the United States alone.
One of the fastest ways to kick off a new fence company marketing campaign is by running Google Ads, targeting local customers who show interest in the services your business provides by targeting keywords with high purchase intent. Our fence company marketing agency runs Google pay-per-click advertising for fencing companies across the U.S., driving leads in the form of phone calls and quote requests.
New customers are the lifeblood of any business and to attract a consistent flow of prospects, it requires a well-designed fence company marketing strategy. As a business owner, you might feel overwhelmed when it comes to the options available.